What does slogan mean?
Word: Slogan
Part of Speech: Noun
Meaning: Slogan means a short phrase that is easy to remember, used in advertising or by a group to sum up what it stands for.
Synonyms: motto
How do you spell slogan?
Syllables: slo - gan
Tricky part: The second vowel is a, though it is said as a quick, weak 'uh'. That is why children often write slogen or slogun.
Watch out for: slogen, slogun, slogon
Memory tip: When a crowd chants a slogan, mouths open wide, 'aah': that open a is the vowel in the second syllable.
Slogan in a sentence
Example 1: Our eco club painted the slogan 'Save every drop' on the wall beside the water cooler.
Example 2: The new cricket bat company needs a catchy slogan for its posters.
Example 3: During the clean-up day, the children marched round the estate chanting a slogan.
Fun Fact
Slogan comes from the Scottish Gaelic sluagh-ghairm, the rallying cry a Highland clan once shouted to call its people together.
Practise the CREST Way
Spellacadabra
Choose the correct option to make a meaningful word:
sl_gan
a) e
b) o
c) u
d) a
Show answer
b) o. The first vowel is a plain o, said like the o in go.
Word Champ
Read the three statements and choose the correct option:
1. A slogan is a small picture or symbol that a company prints on all its goods. 2. A jingel is a short, catchy tune used in radio and TV advertisements. 3. A logo is a design that a company uses as its sign.
a) only 2 and 3 are correct
b) only 1 is correct
c) only 3 is correct
d) only 1 and 2 are correct
Show answer
c) only 3 is correct. A slogan is made of words, not a picture, and the tune in statement 2 should be spelt jingle; only the statement about a logo is right.
Jumble Tumble
Choose the correct sequence of the jumbled letters to form a meaningful word:
gonsal 123456
a) 426153
b) 246153
c) 462135
d) 462153
Show answer
d) 462153. Begin with the s at 4, take l, o and g from 6, 2 and 1, and finish with a and n from 5 and 3.
Word Tally
How many words are misspelt in the sentence?
The students voted for the best sloggan for the science fair, and the winning team received a small trophy.
a) 2
b) 1
c) 0
d) 3
Show answer
b) 1. Only one word is wrong: the catchy phrase has a single g. Received, with e before i after c, is correct.
Multiple Choice Questions
1. Which of these is most likely to be used as a slogan?
a) Please shut the gate after use
b) Bus number 12 leaves at noon
c) Chapter 4: The water cycle
d) Clean streets, happy homes
Show answer
d) Clean streets, happy homes
2. A slogan would be of most use to ___.
a) a cook frying pancakes for lunch
b) a clerk filing the fee receipts
c) a team launching a new toothpaste
d) a farmer sowing a field of rice
Show answer
c) a team launching a new toothpaste
